Top Beauty & Cosmetics Websites in the Philippines

Key Insights on Top Beauty & Cosmetics Websites in the Philippines on March 2026

As of March 2026, fragrantica.com leads Beauty & Cosmetics in the Philippines with 543.37K monthly visits. Its audience skews mobile-first (37.92% desktop / 37.92% mobile), and traffic is up month over month 29.01% and down year over year -3%. boots.com holds second with 84.78K visits and a desktop-leaning mix (58.44% desktop / 41.56% mobile), while forteseries.com ranks third with 83.36K visits.

Across the leaders, imbibeliving.com is the most mobile-first (100% of visits), whereas notino.co.uk is the most desktop-reliant (100%). Momentum favors jeban.com in the latest month (22,564.41%), while belomed.com shows the steepest pullback.

Acquisition patterns also differ: fragrantica.com is driven primarily by search, fragrantica.com by direct, and fragrantica.com by referral; overall, 61 of the top 100 sites are direct-led, 35 are search-led, and 2 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.