Top Beauty & Cosmetics Websites in Mexico

Name: Top websites in Mexico (Beauty & Cosmetics)
Creator: Semrush
License: https://explodone.toolsurf.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Beauty & Cosmetics Websites in Mexico, Updated March 2026

March 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

fragrantica.es

5.16M

10.4%536.52K

89.6%4.62M

↑62.63%

↑98.6%

Direct

glamour.mx

2.5M

2.54%63.56K

97.46%2.44M

↑115.16%

↑11.35%

Direct

sephora.com.mx

1.38M

11.68%160.95K

88.32%1.22M

↑84.14%

↑5.24%

Direct

yesstyle.com

796.77K

12.62%100.53K

87.38%696.24K

↑37.14%

↑94.23%

Direct

garnier.com.mx

599.88K

2.07%12.39K

97.93%587.49K

↑109.03%

↓42.64%

Direct

agendapro.com

503.86K

27.02%136.13K

72.98%367.73K

↑137.45%

↑8.35%

Direct

fragrantica.com

408.05K

28.01%114.28K

71.99%293.77K

↓11.12%

↑49.98%

Search

nivea.com.mx

403.06K

3%12.11K

97%390.95K

↑13.62%

↓39.85%

Direct

stylevana.com

353.56K

11.2%39.62K

88.8%313.95K

↑70.32%

↑2,377.73%

Direct

ufra.com.mx

306.5K

19.88%60.93K

80.12%245.58K

↓34.14%

↑34.23%

Direct

natura.com.mx

302.17K

31.31%94.62K

68.69%207.55K

↑54.98%

↓45.02%

Direct

loreal-paris.com.mx

295.23K

6.04%17.82K

93.96%277.4K

↑73.41%

↓72.04%

Direct

telva.com

291.11K

3.89%11.32K

96.11%279.79K

↑90.7%

↓5.7%

Direct

perfectcorp.com

265.65K

21.63%57.46K

78.37%208.2K

↑15.12%

↑26.35%

Search

skinceuticals.com.mx

241.14K

1.34%3.23K

98.66%237.92K

↑659.29%

↓6.36%

Direct

fraiche.com.mx

237.04K

12.37%29.31K

87.63%207.73K

↑29.58%

↓15.75%

Direct

esteelauder.com.mx

236.68K

2.08%4.91K

97.92%231.77K

↑74.85%

↑156.38%

Direct

oriflame.com

236.45K

16.86%39.86K

83.14%196.59K

↓18.03%

↓8.59%

Direct

sallymexico.com

233.34K

15.16%35.36K

84.84%197.98K

↓53.84%

↑36.31%

Direct

natura.com

230.21K

36.11%83.14K

63.89%147.07K

↑30.15%

↑75.81%

Direct

More data. Sharper moves. Faster growth.

Leverage Traffic & Market intelligence to size markets, evaluate competitors, and guide strategic moves.

Traffic Overview

See how competitors attract and engage audiences.

Market Benchmarking

Measure share, growth, and performance across industries.

AI Traffic

Track how AI tools drive visibility and influence discovery.

Competitor Monitoring

Track shifts in traffic, campaigns, and strategies.

Key Insights on Top Beauty & Cosmetics Websites in Mexico on March 2026

As of March 2026, fragrantica.es leads Beauty & Cosmetics in Mexico with 5.16M monthly visits. Its audience skews mobile-first (10.4% desktop / 10.4% mobile), and traffic is up month over month 62.63% and up year over year 98.6%. glamour.mx holds second with 2.5M visits and a mobile-leaning mix (2.54% desktop / 97.46% mobile), while sephora.com.mx ranks third with 1.38M visits.

Across the leaders, laskin.com.co is the most mobile-first (100% of visits), whereas nuskin.com is the most desktop-reliant (100%). Momentum favors esenzzia.com in the latest month (28,115.31%), while bellaroma.mx shows the steepest pullback.

Acquisition patterns also differ: fragrantica.es is driven primarily by search, fragrantica.es by direct, and fragrantica.es by referral; overall, 69 of the top 100 sites are direct-led, 30 are search-led, and 0 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Beauty & Cosmetics Websites in Mexico