Top Apparel & Fashion Websites in Rwanda

Key Insights on Top Apparel & Fashion Websites in Rwanda on March 2026

As of March 2026, threads.com leads Apparel & Fashion in Rwanda with 23.46K monthly visits. Its audience skews desktop-first (99.88% desktop / 99.88% mobile), and traffic is up month over month 193.84% and up year over year 65,056%. shein.com holds second with 3.66K visits and a desktop-leaning mix (100% desktop / 0% mobile), while depop.com ranks third with 1.4K visits.

Across the leaders, glossmodel.com.br is the most mobile-first (100% of visits), whereas shein.com is the most desktop-reliant (100%). Momentum favors zalando.be in the latest month (918.75%), while mango.com shows the steepest pullback.

Acquisition patterns also differ: threads.com is driven primarily by search, threads.com by direct, and threads.com by referral; overall, 36 of the top 100 sites are direct-led, 46 are search-led, and 4 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.