Keyword Research

Keyword research is essential for understanding what your audience is searching for online. Learn the basics, find the best tools, and master strategies from experts to improve your website‘s search engine ranking and visibility.

Keyword Research13 min read

AI Overviews: What Are They & How to Optimize for Them

AI Overviews are AI-generated summaries that appear for some search queries in Google.

Zach ParuchFebruary 5, 2026

Keyword Research11 min read

How to Choose Keywords for SEO + AI Search (5 Ways)

Learn how to choose keywords using competitor and SERP analyses and how to prioritize them with metrics.

Vlado PavlikJanuary 28, 2026

Keyword Research15 min read

Toxic Backlinks: What They Are & How to Find Them

Learn what toxic backlinks are, how to find them, and when disavowing actually makes sense. Step-by-step guidance using Semrush.

Carlos SilvaJanuary 19, 2026

Keyword Research8 min read

Commercial Intent Keywords: The Complete Guide for Marketers

Commercial intent keywords are search terms used to research a brand, product, or service before buying.

Carlos SilvaDecember 3, 2025