Keyword Research13 min read
AI Overviews: What Are They & How to Optimize for Them
AI Overviews are AI-generated summaries that appear for some search queries in Google.
Keyword Research
Keyword research is essential for understanding what your audience is searching for online. Learn the basics, find the best tools, and master strategies from experts to improve your website‘s search engine ranking and visibility.
Keyword Research11 min read
How to Choose Keywords for SEO + AI Search (5 Ways)
Learn how to choose keywords using competitor and SERP analyses and how to prioritize them with metrics.
Keyword Research15 min read
Toxic Backlinks: What They Are & How to Find Them
Learn what toxic backlinks are, how to find them, and when disavowing actually makes sense. Step-by-step guidance using Semrush.
Keyword Research8 min read
Commercial Intent Keywords: The Complete Guide for Marketers
Commercial intent keywords are search terms used to research a brand, product, or service before buying.
Keyword Research6 min read
What Are Keyword Phrases? And How They Help Your SEO
A keyword phrase is a multi-word search term you want to target with your webpage. Here‘s how to find them.
Keyword Research7 min read
What Is Search Intent? How to Identify It & Optimize for It
Search intent is the goal behind a user‘s query. Creating content that meets it is vital to ranking on Google.
Keyword Research7 min read
What Is a Search Query? (And How It Differs from a Keyword)
Search queries are the exact words or phrases a user enters into a search engine to find information.
Keyword Research7 min read
What Is Keyword Intent? An Overview & How to Identify It
Keyword intent (aka search intent) is what searchers want to achieve after they conduct a specific search.
Keyword Research11 min read
Keyword Marketing: What It Is & How to Do It
Keyword marketing helps your ads and content appear in search results. Learn how to do it for your business.
Keyword Research10 min read
Keyword Density: What Is It & Does It Impact SEO?
Learn about keyword density and its relevance for SEO. Discover tips for effective keyword optimization.