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Is SEO hard to learn?
No, SEO is not hard to learn, but it requires consistent effort and patience to build expertise.Semrush TeamJan 10, 2025
Semrush Blog | SEO, SEM, AI Search, & Content Strategy
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Is website traffic a KPI?
Yes, website traffic is a KPI because it can reveal whether your marketing efforts are attracting an audience.Semrush TeamJan 10, 2025
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What is a backlink in SEO?
A backlink in SEO is a link on a different website that points back to a page on your website.Semrush TeamJan 10, 2025
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What is an example of a keyword?
A keyword is a word or phrase someone types into Google. An example of a keyword is “wedding cakes.“Semrush TeamJan 10, 2025
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What are long-tail keywords?
Long-tail keywords are longer, specific keywords that have lower search volumes but signal clear user intent.Semrush TeamJan 10, 2025
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What are the different types of keywords?
The different types of keywords are informational, navigational, commercial, and transactional.Semrush TeamJan 10, 2025
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Link Building for SEO: A Guide to the Basics
Link building can give you the SEO edge you need to get more Google traffic. Here‘s your quick-start guide.Rachel HandleyJan 17, 2025
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On-Page SEO: What It Is and How to Do It
This is a guide to on-page SEO. Learn exactly how to optimize your titles, descriptions, and content in 2024.Kelly LyonsDec 15, 2024
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Local SEO: What Is It & How to Do It
Local SEO is the process of improving search visibility, traffic, and brand awareness for local businesses.Carlos SilvaDec 04, 2024
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Check Website Accessibility: Manual Checks and Tools to Use in 2025
Is it time to check your website accessibility? Remember that accessibility is about improving the user experience for everyone – including people with disabilities.Luke HarselNov 27, 2024
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What Is SEO? An Intro to Search Engine Optimization
SEO (search engine optimization) is an effort to get more unpaid visibility in search engines like Google.Rachel HandleyNov 25, 2024
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Keyword Research for SEO: What It Is & How to Do It
Keyword research is the process of finding & analyzing what relevant audiences search for in search engines.Rachel HandleyJun 25, 2024
Competitor Intelligence & Research
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What Is a Competitive Analysis? (with Template + Examples)
Learn how to do a competitive analysis and compare your brand against your competitors.Alex LindleyJul 11, 2025
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Banner Ad Sizes: Choosing the Right Size
Knowing your options is important so you can visualize how your ad will look, and how easily people will be able to see the ad.Grace BrennanOct 18, 2024
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10 Small Business Trends for 2025
Learn the top small business trends for 2025 to stay ahead of the competition and keep employees happy.Ankit VoraFeb 19, 2024
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Which Companies Spend the Most on Digital Advertising? [Study]
Learn what companies spend the most on advertising across 12 separate industries—and how you can gather competitive ad intel for your own niche.Shannon O‘SheaNov 14, 2023