Try Semrush One for Free
The leading platform that unifies SEO authority and AI visibility.
Get Your Ticket Now
One day. Real strategies. Built for marketers who play to win.
October 13, 2026London, UK

    Last updated: March 12, 2026

    ul.com

    February 2026 Traffic Stats

    Reveal More Competitor Secrets for Free

    • Which keywords they target
    • Their most important pages
    • Where their traffic comes from
    • Where they get backlinks from
    • How they monetize their site
    Get More Free Data

    ul.com Web Traffic Statistics

    Get a snapshot of ul.com online performance by viewing its most critical traffic metrics
    Spy on your competitors’ traffic generation strategies
    Identify your competitor’s top products, services, and categories
    Reveal the competition’s best performing digital marketing channels

    ul.com Traffic and Visitor Engagement

    Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In February ul.com received 1.01M visits with the average session duration 08:29. Compared to January traffic to ul.com has decreased by -6.93%.
    Total Visits last 3 months
    Feb1.01M
    Jan1.09M
    Dec1.25M
    Get marketing insights →10x daily insights. Free!

    ul.com Website Traffic by Country

    See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Ul.com's core audience is located in United States followed by Germany, and India.
    Country
    All devices
    Desktop
    Mobile
    United States29.33%296.59K72.8%27.2%
    Germany6.55%66.22K78.96%21.04%
    India3.97%40.17K75.92%24.08%
    Taiwan
    3.96%40.05K74.52%25.48%
    Turkey3.89%39.34K57.78%42.22%
    See all countries →10x daily insights. Free!

    ul.com Website Traffic Journey

    Learn where visitors browse before and after landing on your competitor’s site to uncover new opportunities for attracting their audience.

    On ul.com, visitors mainly come from Direct (34.9% of traffic), followed by google.com (30.49%). In most cases, after visiting ul.com, users go to steampowered.com and ulprospector.com.

    ul.com AI Traffic

    Instantly get a clear LLM traffic breakdown. See how ul.com appears across today’s top AI platforms:
    • 6K visits from ChatGPT
    • 351 from Perplexity
    • 223 from Gemini
    • …and more!
    Check your AI Visibility →Interested in Enterprise solution, book a demo!